Street interviews
A host, a camera and your product in a stranger's hands. Real reactions, real answers, and a comment section that does the rest.
Good ideas deserve to be seen.
A creative studio for brands across creators, entertainment, sports and culture. We develop the idea, produce it, publish it and keep it running.
- 100M+organic reach
- $10M+revenue through creator programs
Brands our team has built for
We grow
good ideas
What we do
We develop ideas and execute them.
Orange Tree Studio is a creative studio for brands across creators, entertainment, sports and culture. We develop the idea, then we produce it, publish it and keep it running.
The base is the Organic Engine: creative strategy, production, publishing and iteration, every month. Campaign Studio takes the launches, stunts and activations that need their own scope. Partnerships puts creators, athletes and brands together.
Formats we run, and what each one does for you
Product trials
Someone trying it for the first time, on camera. The demonstration does the selling.
Creator content
Creators and ambassadors briefed on one idea, posting on a cadence, so the brand stays in feed every week.
Launches and stunts
Moments built to get talked about, then clipped for everything else.
Selected work
Made to be seen.
Street interviews, creator content and campaign work from the roster. Sound on if you like.
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The engine is the base. The rest builds on it.
Everything starts with the Organic Engine. Campaign Studio and Partnerships are scoped on their own, with the engine or without it.
01The base
Organic Engine
Recurring creative strategy, production, publishing and iteration. Street interviews and product trials on your account, every month.
We source the host and the camera, develop the concepts, run the shoots, manage the edits, publish, and review what worked.
Monthly. Scope and price set on the call.
How it works02
Campaign Studio
A launch, a stunt, an activation, or a street series with a start and an end. Scoped separately from the engine.
Scoped and priced around the concept, the production it needs, the distribution plan and the milestones.
Priced per project.
How it works03
Partnerships
Creator, athlete and brand collaborations. For brands with an audience and no partnerships function to put it to work.
We find the partner, shape the idea, broker the deal and build the content around it.
Defined per deal.
How it worksPartners
In their words.
Joey is by far the best early hire we made to the business. He made crucial influencer and athlete partnerships early that allowed us to gain market popularity faster than our competitors. When it comes to scaling influencer campaigns with profitability in mind, Joey is your guy.
NK
Nolan Kahal
Founder, SaunaBox
We partnered with Joey on creator and partnership growth and he made an immediate impact. He moves fast, pushes hard for what works, and really understands people and relationships. That mix of intensity and EQ is rare.
MM
Mark Mastrandrea
Founder, Ikonick + Open Residency Podcast
Orange Tree didn't just hand us a strategy deck. They built the funnel, wrote the emails, and had things live before most agencies would've finished their onboarding paperwork.
CK
Corey Kispert
Founder, Bitter Truth Coffee Co.
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Good ideas deserve to be seen.
Tell us what you sell and what you are launching. We will come back with the idea and what it takes to run it.